Organizations today operate in an economy where value is driven less by physical assets and more by knowledge, creativity, technology, and relationships. Yet, despite investing in research, innovation, and capability building, many enterprises still struggle to translate ideas into measurable competitive advantage. Intellectual Property (IP) often remains misunderstood and seen as a legal requirement or expense, rather than a strategic lever for growth.

This white paper introduces Metrics That Matter — IP Portfolio Management Framework, a structured approach to evaluating how effectively organizations build, manage, and leverage intellectual assets. The framework recognizes that IP does not exist in isolation. It sits within the broader architecture of enterprise development, shaped by five fundamental elements of modern growth: