Indian food reflects a perfect blend of culture, tradition, and diversity. Due to various recipes in Indian cooking methods, our taste buds are so differently developed from rest of the world. Given the diversity in soil type, climate and occupations, the cuisines in India are very different from each other and are locally influenced. Food in India is influenced by religion, caste, state, rituals, and by various civilizations, which have contributed their taste in its overall development of this Industry.

Like any other sector with globalization foreign food corporations have created a deep seated footing in India and are monopolizing it. At first when GlobMcDonald’s entered India in 1996, against the backdrop of a market that was hesitant to try fast food and was still dependent on the “tiffin” lunch boxes many lug to work, their existence in India was questionable. Two decades later, things have changed. India’s fast[1]food industry is expected to double in its size between 2013 and 2016, to $1.12 billion, according to the Economist Intelligence Unit. And demographic trends mean it could become the next mega-market for international fast food players.

Here the big question is, whether the Indian Food Industry realizes that their defenses have  been breached and foreign corporations are entering India with monopolies in their armories where their equipments and recipes have proprietary safeguards, which makes survival for indigenous business very difficult.

The Indian food industry has a huge growth potential simply due to the fact that India is the world’s second most populated country after China and is undergoing rapid urbanization, increased literacy, changing lifestyle, increased number of women in workforce and rising per capita income, thereby creating rapid growth and new opportunities in food and beverages sector.